7e7799 Privacy Policy

7e7799 operates the online gaming platform available at 7e7799.bet, serving players in Bangladesh and other permitted markets. For all data privacy enquiries, rights requests, or complaints relating to this Policy, please contact the 7e7799 data team through the following channel:

• Email: [email protected] (plain text — not a clickable link)
• Support page: Visit the 7e7799 Support page for additional contact options and response time commitments.

All privacy-related communications should be submitted in English. We aim to acknowledge all incoming privacy requests within 3 business days and to provide a substantive response within 30 calendar days of receipt, in accordance with applicable data protection standards.

7e7799 collects personal data in the following categories, depending on how you interact with the Platform:

• Registration data: Full legal name, date of birth, email address, mobile phone number, and preferred username provided when creating a 7e7799 account.
• Identity verification (KYC) data: Copies of government-issued identity documents (National ID card, passport, or driving licence), proof of address documents, and photographs or selfies submitted during the account verification process.
• Financial data: Mobile wallet numbers (bKash, Nagad, Rocket, Upay), bank account reference details, transaction amounts, transaction timestamps, and deposit/withdrawal history. Full PINs and passwords are never stored by 7e7799.
• Usage data: Login timestamps, session durations, pages visited, games played, bets placed, game results, and click-path data collected automatically when you use the Platform.
• Device and technical data: IP address, browser type and version, operating system, device model, screen resolution, referring URL, and mobile network operator.
• Communications data: The content of messages you send to 7e7799 Support, including live chat transcripts, email correspondence, and feedback submissions.
• Responsible gaming data: Deposit limits, session limits, cooling-off periods, and self-exclusion elections recorded when you use the responsible gaming tools available on the Platform.

We do not knowingly collect personal data from individuals under the age of 21. If we discover that a registered account belongs to a person under 21, the account will be immediately suspended and all personal data associated with it will be deleted to the extent permitted by applicable law.

7e7799 collects personal data through three principal channels:

• Directly from you: When you register an account, complete the KYC verification process, make deposits or withdrawals, participate in promotions, contact Support, or use any interactive feature of the Platform.
• Automatically: When you browse or use the Platform, our systems automatically log usage data, device data, and technical data via server logs, session tracking, and analytics tools. Where legally required, we seek your consent for non-essential tracking technologies before they are activated.
• From third parties: Identity verification providers may return enriched data as part of the KYC process. Payment processors confirm transaction status, reference numbers, and — where relevant — flag transactions for additional review. Fraud prevention services may provide risk scores or alerts based on data shared with them in accordance with this Policy.

7e7799 uses the personal data we collect for the following specific purposes, each supported by a defined lawful basis:

• Account creation and management — to register your account, maintain your profile, authenticate your identity at login, and manage account settings. Lawful basis: contract performance.
• Identity verification and KYC compliance — to verify your age (21+), confirm your identity, and comply with anti-money laundering obligations. Lawful basis: legal obligation.
• Payment processing — to process deposits and withdrawals via bKash, Nagad, Rocket, Upay, bank transfer, Visa, and Mastercard, and to maintain accurate financial records. Lawful basis: contract performance and legal obligation.
• Service delivery — to provide access to sports betting markets, live casino, slots, crash games, and all other features of the Platform. Lawful basis: contract performance.
• Customer support — to respond to your enquiries, resolve disputes, and address complaints. Lawful basis: contract performance and legitimate interests.
• Fraud prevention and security — to detect, investigate, and prevent fraudulent transactions, money laundering, match-fixing, multi-accounting, and other prohibited conduct. Lawful basis: legitimate interests and legal obligation.
• Responsible gaming — to implement and enforce deposit limits, cooling-off periods, and self-exclusion elections you have activated, and to monitor for signs of problem gambling. Lawful basis: legal obligation and legitimate interests.
• Platform analytics and improvement — to analyse how the Platform is used in aggregate so we can improve its features, performance, and game selection. Analytics data is pseudonymised wherever possible. Lawful basis: legitimate interests.
• Marketing communications — to send you promotional offers, bonus alerts, and event notifications by email or in-platform message, where you have opted in to receive such communications. Lawful basis: consent. You may withdraw consent at any time by contacting Support.
• Legal and regulatory compliance — to comply with applicable laws, court orders, regulatory requests, and law enforcement obligations. Lawful basis: legal obligation.

We will not use your personal data for any purpose other than those listed above without first notifying you and, where required, obtaining your consent.

7e7799 shares personal data only where necessary and only with the categories of recipients described below. All third-party recipients are required to process your data in accordance with applicable data protection standards and in a manner consistent with this Policy:

• Payment service providers: bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, BRAC Bank, City Bank, Visa, Mastercard, and other payment partners receive the minimum transaction data required to process your deposits and withdrawals.
• Identity verification providers: Third-party KYC and AML compliance services receive the identity documents and personal details you submit during account verification. These providers operate under strict data processing agreements.
• Game studios and content providers: Pragmatic Play, Evolution Gaming, Ezugi, Spribe, Microgaming, NetEnt, and other licensed game providers may receive a pseudonymised player identifier and session token to facilitate gameplay. They do not receive your full name, financial data, or contact details.
• Fraud prevention and risk management services: Specialised fraud detection providers may receive transaction data and technical identifiers (IP address, device fingerprint) to generate risk scores and flag suspicious activity.
• Legal and regulatory authorities: Where required by applicable law, court order, or a valid request from a regulatory or law enforcement body, 7e7799 will disclose personal data as legally obligated. We will notify you of such disclosure where permitted to do so by law.
• Professional advisers: Lawyers, auditors, accountants, and insurers may receive personal data to the extent necessary for them to provide their professional services to 7e7799, subject to professional confidentiality obligations.

7e7799 does not sell, rent, lease, or trade personal data to any third party for their own commercial or marketing purposes under any circumstances.

7e7799 uses cookies and similar tracking technologies to operate and improve the Platform. Cookies are small text files placed on your device by your web browser when you visit the Platform. We use the following categories of cookies:

• Strictly necessary cookies: Required for the Platform to function. These include session authentication cookies, security tokens, and load-balancing identifiers. They cannot be disabled without breaking core Platform functionality.
• Functional cookies: Remember your preferences such as language settings, display options, and responsible gaming tool configurations. Disabling these may affect your user experience.
• Analytics cookies: Collect pseudonymised data about how players navigate the Platform, which pages they visit most frequently, and where they encounter errors. This helps us identify and fix problems and improve the Platform layout.
• Security and fraud prevention cookies: Help us detect and respond to fraudulent login attempts, multi-accounting, and unusual account activity.

Where required by applicable law, we will present a cookie consent notice before activating non-essential cookies. You may manage cookie preferences through your browser settings. Note that disabling all cookies may prevent some parts of the Platform from functioning correctly.

7e7799 retains personal data only for as long as is necessary for the purposes described in this Policy, or as required by applicable law. Our standard retention periods are as follows:

• Account and registration data: Retained for the duration of your account and for 5 years following account closure, to comply with anti-money laundering record-keeping requirements.
• KYC and identity verification documents: Retained for 5 years following account closure or the completion of the relevant compliance process, whichever is later.
• Financial transaction records: Retained for 5 years from the date of each transaction, in accordance with financial record-keeping obligations.
• Communications with Support: Retained for 3 years from the date of the last communication in a thread, unless the thread relates to an ongoing dispute, in which case it is retained until the dispute is finally resolved plus 1 year.
• Usage and analytics data: Pseudonymised analytics data is retained for up to 24 months. Raw session logs are retained for 90 days before automatic deletion.
• Responsible gaming records: Retained for 5 years following account closure to support compliance audits and to enforce self-exclusion obligations.
• Marketing consent records: Retained for 3 years from the date of the last marketing communication sent, or until consent is withdrawn, whichever is earlier.

When a retention period expires, personal data is securely deleted using irreversible deletion methods, or anonymised in a manner that prevents re-identification, unless a specific legal obligation requires continued retention.

7e7799 implements appropriate technical and organisational security measures to protect personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security measures include:

• SSL/TLS encryption for all data in transit between your device and the Platform.
• Encryption of sensitive data fields at rest within our database infrastructure.
• Access controls limiting staff access to personal data on a strict need-to-know basis, enforced through role-based permission systems.
• Regular security assessments and vulnerability testing of Platform infrastructure.
• Incident response procedures for detecting, containing, and notifying affected parties of personal data breaches where required by applicable law.
• Two-factor authentication (2FA) options for player accounts to reduce unauthorised access risk.

While 7e7799 takes all reasonable steps to protect your personal data, no internet transmission or electronic storage system is fully secure. In the unlikely event of a data breach that is likely to result in a risk to your rights and freedoms, 7e7799 will notify affected players without undue delay and will take immediate remediation action.

As a data subject, you have the following rights with respect to the personal data 7e7799 holds about you. To exercise any of these rights, contact 7e7799 Support with your account username and a description of your request.

The 7e7799 Platform is strictly for adults aged 21 years and above. We do not knowingly collect or process personal data from individuals under the age of 21. If you believe that a person under 21 has registered an account or provided personal data to 7e7799, please contact us immediately at [email protected] so that we can investigate and take appropriate action, including account suspension and data deletion.

Parents and guardians are encouraged to use parental control software to prevent minors from accessing online gambling platforms. 7e7799 supports responsible gaming organisations and initiatives that promote safe gambling environments for adults only.

With your explicit consent, 7e7799 may send you promotional communications including bonus offers, seasonal promotions tied to events such as the BPL, IPL T20 World Cup, Eid, and Pohela Boishakh, new game announcements, and platform updates. You may provide or withdraw consent for marketing communications at any time by:

• Updating your communication preferences in your 7e7799 account settings.
• Contacting 7e7799 Support with a request to unsubscribe from all marketing communications.

Withdrawal of marketing consent does not affect the lawfulness of marketing communications sent before the withdrawal took effect. Operational communications — such as transaction confirmations, security alerts, KYC requests, and account notifications — are not marketing communications and will continue to be sent regardless of marketing preferences, as they are necessary for the performance of your account contract.

7e7799 reserves the right to update this Privacy Policy at any time to reflect changes in applicable law, regulatory guidance, Platform features, or our internal data processing practices. When we make material changes to this Policy, we will notify you by posting a prominent notice on the Platform and, where practicable, by sending a notification to the email address associated with your account. The "Last updated" date at the top of this Policy indicates when the most recent revision was made.

Your continued use of the Platform following the effective date of any revised Policy constitutes your acceptance of the updated terms. If you do not agree to the revised Policy, you must cease using the Platform and may request account closure in accordance with the 7e7799 Terms & Conditions.

If you are not satisfied with how 7e7799 has handled your personal data or responded to a data rights request, you have the right to lodge a complaint. Please follow these steps:

• Step 1: Contact 7e7799 Support directly at [email protected], describing the nature of your complaint in as much detail as possible. We will acknowledge your complaint within 3 business days and aim to resolve it within 30 calendar days.
• Step 2: If you are not satisfied with our response, you may escalate the matter to a senior member of the 7e7799 compliance team by requesting escalation through the Support channel. Escalated complaints receive a final decision within 14 business days.
• Step 3: If you remain unsatisfied after internal escalation, you may seek independent advice or pursue any legal remedies available to you under applicable data protection law in your jurisdiction.

7e7799 takes all privacy complaints seriously and is committed to reaching a fair resolution. We encourage you to contact us directly in the first instance before seeking external remedies, as most issues can be resolved quickly through direct communication.